Magento SEO Implementation
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Magento SEO Features
- The built-in URL re-write tool is excellent at creating search engine friendly URLs so www.sitename.co.uk/product-ID/ can become www.sitename.co.uk/product-name/.
- Products are kept close to the root so www.sitename.co.uk/product-name/ even when the product is accessible via a directory so www.sitename.co.uk/directory/product-name/ turns to www.sitename.co.uk/product-name/.
- Images are kept on a folder level, though not very cleanly and the image keeps its file name and alt text.
- XML site map is available and there’s a simple priority division between product and CMS pages.
- There’s full control over metadata in terms of page title, page description and keywords. There’s also an option to set a default metadata rule for cases when metadata was no applied and to state the type of page title separator you prefer e.g. www.sitename.co.uk/if-product-has-many-words/ or www.sitename.co.uk/if_product_has_many_word/ (I’d recommend using -).
- Site architecture allows the engines to easily crawl the site as it’s based on www.sitename.co.uk/categoty/ and www.sitename.co.uk/product-name/ for products.
- Product reviews are crawl able making it easier to add fresh content.
- There’s an option to include products by RSS on a category level, making it possible to receive inbound links from subscribers.
- Not really SEO, but still there’s an easy way to create product feeds for Google Base.
- Enabling caching for category and product pages is easy, thereby increasing the likelihood of more pages constantly crawled.
At Biztech Consultancy,We can help you optimize your Magento site for selected keywords and gain a competitive advance.
Just like with the axiom that a chain is only as strong as it weakest link, so this truth greatly influences the success or failure of a business. Great suppliers and partners are the chain that holds much of the reason for success; contributing to profitability and growth as such relationships develop and mature. We have found such high positive contributions from Biztech Consultancy. Whether we consider their contributions in designing each or our projects, or their ability to execute as promised, such have been the benefits our company has received time in and time again. Retaining Biztech Consultancy has certainly been the most strategically decision we have made.Andrew Delgado - CIO Novian
novian.net
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